Age of Empires Mobile
COOKIES POLICY
Last updated: 30 September 2024
This Cookies Policy applies to our Age of Empires Mobile website available at aoemobile.com (the “Website”). When you use the Website, we may use cookies, web beacons, scripts and similar files or technologies (collectively, “cookies”) to collect and store information we automatically collect about your device and use of the Website. This Cookies Policy explains what cookies are, what kind of cookies may be used in our Website and how you can manage cookies.
For the purposes of this Cookies Policy, “we”, “us” and “our” means Proxima Beta Pte. Limited, a company incorporated in Singapore with the registered address at 10 Anson Road #21-07 International Plaza, Singapore 079903. For the purpose of any personal data we collect through cookies, we are the data controller.
Our representative in the EU for the purpose of EU data protection laws is Proxima Beta Europe B.V., a company incorporated in the Netherlands with the registered address at Gustav Mahlerplein 2, 1082 MA, Amsterdam, the Netherlands. Our UK representative for the purpose of UK data protection laws is Image Frame Investment (UK) Limited, a company incorporated in the United Kingdom with the registered address at 4th Floor, 80 Strand, London, United Kingdom, WC2R 0RL. Our EU and UK representatives and our data protection officer can be contacted here.
First party and third party cookies
Cookies can be first party or third party. A first party cookie is set directly by us to your device, whereas a third party cookie is set by a third party (such as analytics providers and our advertisers and business partners).
Persistent and session cookies
Cookies can be persistent or session cookies depending on the time that they remain on your device. A persistent cookie is stored on your device after your web browser is closed or once your session ends. It can be used by the Website to recognize your device when you open your browser and use the Website again. A session cookie exists temporarily on your device while your browser is open. It is deleted automatically once you leave the website or close your browser.
In the European Economic Area, United Kingdom and Switzerland, we will only use non-essential cookies with your consent.
If you do not accept the use of cookies, please disable them using the instructions below and changing your browser settings so that cookies cannot be placed on your device.
The table(s) below explain the cookies used by us and our partners in connection with the Website.
Strictly Necessary Cookies
These cookies are essential to the functioning of the Website, to provide a service requested by you or to comply with the law (e.g. security requirements of data protection laws). These cookies will be collected once our Website is loaded on your browser and cannot be turned off as we cannot provide the Website without them.
Cookie |
Cookie Name |
Purpose |
Duration |
OneTrust |
OptanonAlertBoxClosed |
to provide the cookie law compliance solution from OneTrust |
364 days |
OneTrust |
OptanonConsent |
to provide the cookie law compliance solution to stores information about the categories of cookies the site uses and visitors preference to the use of each cookies category |
364 days |
Performance Cookies
These cookies allow us to collect information about your online activity, including behavioral data and content engagement. They allow us to provide you with a better user experience and to maintain, operate and continually improve the Website.
Cookie |
Cookie Name |
Purpose |
Duration |
Microsoft Clarity |
_clsk |
to connect multiple page views by a user into a single MIcrosoft Clarity session to generate visitor behaviour insights. |
Session |
Google
Analytics |
_ga_xxxxxxxxxx |
to generate statistical data on how the visitor uses the Website |
364 days |
Google
Analytics |
_ga |
to generate statistical data on how the visitor uses the Website |
364 days |
Marketing Cookies
These cookies may be set through the Website by us and/or our advertising partners to deliver a more personalized service, execute advertising campaigns, show you relevant ads, and measure the effectiveness of advertising campaigns. They may also be used to show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device.
Cookie |
Cookie Name |
Purpose |
Duration |
Microsoft Clarity |
CLID |
This cookie is installed by Microsoft Clarity and stores information about how visitors use the website. The cookie contributes to the creation of an analysis report. The data collection includes numbers of visitors, where they visit the website from and pages visited on the website. |
364 days |
Microsoft Clarity (Third-Party) |
MUID |
Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. |
364 days |
Microsoft Clarity |
MR |
Indicates whether to refresh MUID. |
6 days |
Microsoft Bing |
MR |
This cookie is used by Microsoft as a unique identifier. The cookie is set by embedded Microsoft scripts. The purpose of this cookie is to synchronize the ID across many different Microsoft domains to enable user tracking. |
6 days |
Microsoft Clarity |
ANONCHK |
Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0. |
Session |
Microsoft Clarity (Third-Party) |
SM |
Used by Microsoft’s Clarity analytics service to synchronize the MUID across Microsoft domains. |
Session |
Microsoft Clarity |
_clck |
This cookie is installed by Microsoft Clarity to store information of how visitors use a website and help in creating an analytics report of how the website is doing. The data collected includes the number of visitors, the source where they have come from, and the pages visited in an anonymous form. |
364 days |
Microsoft Bing (Third-Party) |
MUID |
This cookie is used by Microsoft as a unique identifier. The cookie is set by embedded Microsoft scripts. The purpose of this cookie is to synchronize the ID across many different Microsoft domains to enable user tracking. |
364 days |
Microsoft Bing (Third-Party) |
SRM_B |
Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. |
364 days |
We use cookies when providing our Website to make sure you can use and enjoy our Website easily. Some of the cookies are essential and we cannot provide our Website without them, but there are others that can be turned off. You have the right to choose whether or not to accept non-essential cookies and we have explained how you can exercise this right below. However, please note that if you choose to refuse or, at a later stage, opt-out of certain cookies or other essential locally stored data, you may not be able to use the full functionality of the Website.
Most devices (in the case of mobile applications) and browsers (in the case of web apps and pages) allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. This lets you control your cookie settings so that you can:
For more information on how to manage popular browsers, please see below:
You can change the settings for the cookies we use in our Website at any time in our preference center.
How to opt out of third party cookie use
If you want to reduce your settings at any time (for example, if you accept all cookies, but later decide you do not want a certain type of Cookie) you can use your browser settings to remove any third party cookies or similar technologies dropped on your previous visit. To opt out of Google Analytics’ use of cookies, a Chrome browser add-on is available.
If you would like to find out more about cookies and their use on the Internet, you may find the following link useful: All About Cookies.
We will update this Cookies Policy to reflect changes in our practices and Website. When we post changes to this Cookies Policy, we will revise the "Last Updated" date at the top of this Cookies Policy. If we make any material changes in the way we collect, use, and/or share information held in cookies, we will notify you by prominently posting notice of the changes when you log in to or use the Website. We recommend that you check this page from time to time to inform yourself of any changes to this Cookies Policy.
If you have disabled one or more cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information.
If you have any questions or comments about this Cookies Policy, please contact us via email at DPO@aoemobile.com .