Age of Empires Mobile

COOKIES POLICY

Last updated: 30 September 2024

 

This Cookies Policy applies to our Age of Empires Mobile website available at aoemobile.com (the “Website”). When you use the Website, we may use cookies, web beacons, scripts and similar files or technologies (collectively, “cookies”) to collect and store information we automatically collect about your device and use of the Website. This Cookies Policy explains what cookies are, what kind of cookies may be used in our Website and how you can manage cookies.

 

For the purposes of this Cookies Policy, “we”, “us” and “our” means Proxima Beta Pte. Limited, a company incorporated in Singapore with the registered address at 10 Anson Road #21-07 International Plaza, Singapore 079903. For the purpose of any personal data we collect through cookies, we are the data controller.

 

Our representative in the EU for the purpose of EU data protection laws is Proxima Beta Europe B.V., a company incorporated in the Netherlands with the registered address at Gustav Mahlerplein 2, 1082 MA, Amsterdam, the Netherlands. Our UK representative for the purpose of UK data protection laws is Image Frame Investment (UK) Limited, a company incorporated in the United Kingdom with the registered address at 4th Floor, 80 Strand, London, United Kingdom, WC2R 0RL. Our EU and UK representatives and our data protection officer can be contacted here.

 

 

1.             WHAT ARE COOKIES?

Cookies are text files which are placed on your device when a website is loaded on your browser. They are widely used in order to make websites work or work more efficiently, as well as to provide information to the owner of the site or to another site that recognizes that cookie.

 

First party and third party cookies

Cookies can be first party or third party. A first party cookie is set directly by us to your device, whereas a third party cookie is set by a third party (such as analytics providers and our advertisers and business partners).

 

Persistent and session cookies

Cookies can be persistent or session cookies depending on the time that they remain on your device. A persistent cookie is stored on your device after your web browser is closed or once your session ends. It can be used by the Website to recognize your device when you open your browser and use the Website again. A session cookie exists temporarily on your device while your browser is open. It is deleted automatically once you leave the website or close your browser.

 

In the European Economic Area, United Kingdom and Switzerland, we will only use non-essential cookies with your consent.

 

If you do not accept the use of cookies, please disable them using the instructions below and changing your browser settings so that cookies cannot be placed on your device.

 

 

2.             WHAT KIND OF COOKIES DO WE USE?

The table(s) below explain the cookies used by us and our partners in connection with the Website.

 

Strictly Necessary Cookies

These cookies are essential to the functioning of the Website, to provide a service requested by you or to comply with the law (e.g. security requirements of data protection laws). These cookies will be collected once our Website is loaded on your browser and cannot be turned off as we cannot provide the Website without them.

 

Cookie

Cookie Name

Purpose

Duration

OneTrust
(First Party)

OptanonAlertBoxClosed

to provide the cookie law compliance solution from OneTrust

364 days

OneTrust
(First Party)

OptanonConsent

to provide the cookie law compliance solution

to stores information about the categories of cookies the site uses and visitors preference to the use of each cookies category

364 days

 

Performance Cookies

These cookies allow us to collect information about your online activity, including behavioral data and content engagement. They allow us to provide you with a better user experience and to maintain, operate and continually improve the Website.

 

Cookie

Cookie Name

Purpose

Duration

Microsoft Clarity
(First Party)

_clsk

to connect multiple page views by a user into a single MIcrosoft Clarity session to generate visitor behaviour insights.

Session

Google Analytics
(First Party)

_ga_xxxxxxxxxx

to generate statistical data on how the visitor uses the Website

364 days

Google Analytics
(First Party)

_ga

to generate statistical data on how the visitor uses the Website

364 days

 

Marketing Cookies

These cookies may be set through the Website by us and/or our advertising partners to deliver a more personalized service, execute advertising campaigns, show you relevant ads, and measure the effectiveness of advertising campaigns. They may also be used to show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device.

 

Cookie

Cookie Name

Purpose

Duration

Microsoft Clarity
(Third-Party)

CLID

This cookie is installed by Microsoft Clarity and stores information about how visitors use the website. The cookie contributes to the creation of an analysis report. The data collection includes numbers of visitors, where they visit the website from and pages visited on the website.

364 days

Microsoft Clarity

(Third-Party)

MUID

Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.

364 days

Microsoft Clarity
(Third Party)

MR

Indicates whether to refresh MUID.

6 days

Microsoft Bing
(Third-Party)

MR

This cookie is used by Microsoft as a unique identifier. The cookie is set by embedded Microsoft scripts. The purpose of this cookie is to synchronize the ID across many different Microsoft domains to enable user tracking.

6 days

Microsoft Clarity
(Third-Party)

ANONCHK

Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0.

Session

Microsoft Clarity

(Third-Party)

SM 

Used by Microsoft’s Clarity analytics service to synchronize the MUID across Microsoft domains.

Session

Microsoft Clarity
(First-Party)

_clck

This cookie is installed by Microsoft Clarity to store information of how visitors use a website and help in creating an analytics report of how the website is doing. The data collected includes the number of visitors, the source where they have come from, and the pages visited in an anonymous form.

364 days

Microsoft Bing

(Third-Party)

MUID

This cookie is used by Microsoft as a unique identifier. The cookie is set by embedded Microsoft scripts. The purpose of this cookie is to synchronize the ID across many different Microsoft domains to enable user tracking.

364 days

Microsoft Bing

(Third-Party)

SRM_B

Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.

364 days

 

 

3.         HOW TO MANAGE OR DELETE COOKIES?

We use cookies when providing our Website to make sure you can use and enjoy our Website easily. Some of the cookies are essential and we cannot provide our Website without them, but there are others that can be turned off. You have the right to choose whether or not to accept non-essential cookies and we have explained how you can exercise this right below. However, please note that if you choose to refuse or, at a later stage, opt-out of certain cookies or other essential locally stored data, you may not be able to use the full functionality of the Website.

 

Most devices (in the case of mobile applications) and browsers (in the case of web apps and pages) allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. This lets you control your cookie settings so that you can:

 

For more information on how to manage popular browsers, please see below:

 

You can change the settings for the cookies we use in our Website at any time in our preference center.

 

How to opt out of third party cookie use

If you want to reduce your settings at any time (for example, if you accept all cookies, but later decide you do not want a certain type of Cookie) you can use your browser settings to remove any third party cookies or similar technologies dropped on your previous visit. To opt out of Google Analytics’ use of cookies, a Chrome browser add-on is available.

 

If you would like to find out more about cookies and their use on the Internet, you may find the following link useful: All About Cookies.

 

 

4.      CHANGES TO THIS COOKIES POLICY

We will update this Cookies Policy to reflect changes in our practices and Website. When we post changes to this Cookies Policy, we will revise the "Last Updated" date at the top of this Cookies Policy. If we make any material changes in the way we collect, use, and/or share information held in cookies, we will notify you by prominently posting notice of the changes when you log in to or use the Website. We recommend that you check this page from time to time to inform yourself of any changes to this Cookies Policy.

 

 

5.      COOKIES THAT HAVE BEEN SET IN THE PAST

If you have disabled one or more cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information.

 

 

6.      CONTACT US

If you have any questions or comments about this Cookies Policy, please contact us via email at DPO@aoemobile.com .